Course Details

Technology and Innovation Strategy
STRT-463-5
0.5 CR
Elective
PASS / NO CREDIT
Yes (may vary by section)
DESCRIPTION
This course develops approaches to analyzing strategies within technology markets. It teaches students how to analyze technology markets, where firm structure, product cycles and competitive environment change rapidly. The course offers tools to analyzing both entrepreneurial and corporate innovation strategy. These issues are illustrated through general readings and with cases from computing, electronics, online, communication, and transportation markets. The course strikes a balance between presenting a few general models of market behavior and presenting a few key episodes of market behavior. It is aimed at three types of students: those who anticipate taking management positions in technology-intensive firms where they must formulate strategy, those who anticipate investing in technology markets and must analyze firm strategy, and those who anticipate contracting with firms that do much of their business in these types of markets. Discussion questions, individual assignment, and final exam.
TRACKS
Strategy Major
Technology Management Pathway
SCHEDULE SUMMARY
Summer 2022
Fall 2022
Winter 2023
Spring 2023
CH
EV
CH
EV
CH
EV
CH
EV

CH (Chicago)
EV (Evanston)
DayTime
Evening
Saturdays
Popup
PREREQUISITES
Prerequisites:
All Students: STRT-431-0