Measures of business success have changed as the expectations of consumers, investors and employees shift beyond such basic key performance indicators of free cash flows, revenue growth rates, and inventory turnover. Today's businesses are also assessed on their contributions to address many of today's most pressing social ills, such as climate change, economic disparity, and structural discrimination.

William W. Towns, Ph.D., MBA founding Executive Director of Benefit Chicago will teach this course about purpose within and across the enterprise. This course will examine how companies are responding to this challenge through the use of Corporate Social Responsibility (CSR) strategies. You will gain an understanding of CSR's key concepts and its continued evolution, learn how to create organizational shared value through a Corporate Social Innovation framework, explore specific examples of successful CSR strategy implementation, and come away better equipped to identify innovative CSR opportunities and approaches.